Love Embroidery is a UK craft magazine dedicated to contemporary embroidery, featuring projects, patterns, artist features and inspiration for modern stitchers.

During my time in-house, I was integral to the design of 28 issues of the magazine, implementing the layout of editorial pages, pattern PDFs and visual assets across print, digital, marketing and social media. I collaborated closely with the editorial team to plan and direct content shoots for social media, while also leading the creative direction of two National Embroidery Month campaigns.

Alongside editorial production, I contributed to the development of social media strategy and improved internal design workflows.